Sunderland City Council
A dynamic place attractive to investors and talented individuals alike, Sunderland is already demonstrating the leading attributes of an urban centre of the future.
Motivated to continue our momentum as one of the most commercially active cities in the UK; our workforce, residents and strategic leaders are driven to innovate and adjust to constantly evolving global demands.
By 2030 Sunderland will be a dynamic city with more and better jobs, it will be on course to become a low-carbon economy with a great choice of housing. It will be a digitally connected City providing fibre to every premise, and the best ultra-high capacity, low latency wireless network for its businesses, residents and visitors.
We are committed to health improvement and our ambitious plan will secure the structures and processes to achieve it.
To achieve a good quality of life in a health-supportive environment, we will continue to create and improve community resources and social environments.
Further ahead than any other Local Authority in the country, we will continue to champion health protection and sustainable development to support individuals across the city in performing all functions of life, enabling them to develop to their maximum potential.
Aligned to the 2030 Agenda for Sustainable Development, our strategies to improve health and spur economic growth whilst tackling wider climate change global economic issues, are designed to support capacity-building for the people and businesses across our city.
Through substantial regeneration projects, agile collaborations and continued investment in the city, we are already creating a more vibrant economy.
Improving experiences for residents and visitors – in creating a vibrant city centre, we create a visitor destination which presents Sunderland as a competitive, attractive and successful place to live, work, learn and invest.
From award-winning theatres, museums, galleries and music venues, to substantial inward investment, world-class education and leading research facilities; we are well on the way to shaping a unique, desirable urban setting.
The Vibrant City portfolio covers ;
Community resilience – Voluntary and Community sector, financial and benefit advice, community support.
Area Arrangements – area committees and Voluntary and Community Sector (VCS) networks.
Sport and Leisure – Everyone Active joint venture to run Leisure Centres, support for sport and community events such as runs and activities for children as well as Football Hubs jointly managed by Leisure United.
Culture and Events – Management of events like the Airshow etc, support groups to run events and give advice on issues such as event management and oversee and agree event plans on Council land. One third of Sunderland Culture, alongside the MAC trust and University to have a coordinated approach to art and cultural offer across the City, including our Sunderland Museum and Winer Gardens and Washington Arts Centre. Heritage is part of this and we co-ordinate the sector in the City.
Libraries – manage the current community and reference libraries across the city.
Because we as a Council don’t have the funding available to provide every aspect we have to work within effective partnerships. This offers the opportunity to have local priorities and bid collectively for funds. we are more attractive to funders if we are well co-ordinated and self-managing. This approach also allows for that wider debate on issues and different ideas which is great.
We aim to deliver the excellence that the residents of our city, with its proud history and heritage, deserve. By following the three strands of our new City Plan we will do just that.
We are a fantastic, forward-looking city undergoing significant transformation and economic regeneration. It has a global reputation as a welcoming and inclusive place in which to live, work, invest and play.
To guide further progress over the next decade, we have developed a new City Plan for Sunderland. It is a “city” plan – not just a council plan – which provides the blueprint for all partners and communities to work together, to address the economic and social challenges that Sunderland, Washington, Houghton and Hetton face so that the city and its people can achieve their full potential.